What is a museum-quality finish?
It means all materials used are up to archival quality standards. Photographs can easily suffer from deterioration due to the conditions in which they are displayed. Yellowing, staining, fading colours... August William follows museum archival guidelines for the production of both photographs and frames. If kept in normal conditions, the photographs will be yours to enjoy for years and years.
Why do you make limited editions?
August William doesn't like mass productions. When he produces prints, every print is unique because it's handcrafted. As you cannot ask a carpenter to produce hundreds of that beautiful solid wood walnut table, you cannot ask August William to produce vast series of his prints. When you buy art, you don't just buy an object or a decoration. August William puts his heart and soul into his photographs. Every object is a story in itself. People who buy art, also buy and want to share these stories.